OTT Communication Platform

Grameenphone introduces OTT communication platform in collaboration with Infobip, a global leader in Communication Platform as a Service (CPaaS), with the widest reach of connectivity on the planet to build connected customer experience across all stages of customer journey at scale, through customer preferred channels.
Grameenphone is committed to assist its valued client base in its digital transformation & automation journey to be better prepared for the next era. This communications platform will enable business for maximizing customer engagement through multichannel communication, improving customer satisfaction while creating more revenue by actual conversion.

Key Components

Moments- Omnichannel Customer Engagement Platform
Moments are a customer engagement tool that enables enterprise customers to establish a tracked and campaign-based communication with individual consumers over multiple channels available on INFOBIP's platform. It is a– Omnichannel communications platform that helps to orchestrate, analyze and personalize customers data and transform them into personalized moments.

Conversations- Contact Center in the Cloud
Conversations are a digital cloud contact center solution. It helps to create and manage conversations with unified conversational history across all channels per customer. Business customer can collect conversations, agent and customer data to enrich customer profile and improve agent productivity.  Conversations will provide an Omnichannel support for your customers on a single interface for your agents. With this platform organizations can meet customer demands by letting them choose the communication channel customers prefer.

Answers- bot building platform
Answers are an AI powered chatbot building platform. Chatbots are computer systems, which respond to various questions and queries from customers and instantly provide relevant information. By understanding user intent it can automatically responds to questions and lead to significant reduction in operating costs of the businesses.


Data Driven Personalize Campaign
Real Time Omnichannel Communication
Enhanced Customer Experience
Improved Customer Service Efficiency


Channel Available to Integrate

Email– manage and create emails with a single integrated platform.
WhatsApp– offer always-on support and send useful notifications.
Viber– engage your customer with rich messaging.
Messenger– Improve user activity and engagement through Facebook messenger.


Use Cases

  • Security and one-time PINs
  • Account balance notifications and debt collections
  • Engagement (preapproved loans, credit offers etc.)
  • Customer support and surveys
Retail and e-commerce
  • Order status
  • Promotional messaging (discounts, personalized recommendations, new product offers, etc.)
  • Cart abandonment
  • Customer feedback and support
Technology and communication services
  • 2FA verification
  • Customer care
  • Social invites
  • Promotional activities
Transportation and logistics
  • Security, 2FA verification and driver registration
  • Promotional (bonus and personalized recommendations)
  • Order/ride status, safety (anonymization) and vehicle tracking
  • Customer support and surveys

How to get

To know more details please contact with your Key Account Manager or send an email to